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11 Nov 2024

EOT, What is it and Why Could it be the Best Option for Your Shareholder Exit?

A group of workers in gray t-shirts and two people in business attire, holding hard hats, stand together in a factory or industrial setting, smiling and discussing whether an EOT is the best option for their exit.

EOT stands for Employee Ownership Trust and was introduced by the UK Government in 2014, alongside a package of incentives designed to make employee ownership an appealing option for both business owners and their employees.

Employee Ownership Association Chief Executive, James de le Vingne says;

“Just as electric cars are the next generation of transport… EO can and will be a next generation business model. A forward-thinking, future-proof solution that helps us realise a far more productive future. … A business model that is superior to everything that has gone before – a way of working together that benefits EVERYONE and allows them to fulfil their own individual potential, as well as the potential of their businesses and their communities.”

2022 EOA Annual Conference keynote speech

So, what are the key features of an EOT- and why might it still be the right option if you are considering a shareholder exit?

What are the main features of an EOT?

The primary feature of an EOT is that, instead of selling a controlling share in the business to another company or external investor, a controlling share in the business is sold to the staff. This is done through the vehicle of an independent trust which is set up with trustees to ensure appropriate governance and representation.

Another route to employee ownership is a Management Buy-Out (MBO). However, MBOs typically place ownership into the hands of a much smaller group- usually the senior management team-and are structured very differently in terms of risk, funding and the seller’s exit.

With an Employee Ownership Trust the agreed deal value will be paid to the exiting shareholders from the ongoing profits of the business over a period of time, which could be as much as 5-7 years. The exception to this is if there is significant surplus cash within the business, which can be taken out as part of the deal.

With limited external financing, there is typically little or no upfront cash unless the company already holds significant surplus funds that can be distributed as part of the deal.

Why is an EOT a good option?

Research conducted by the Employee Ownership Association in association with Capital Strategies shows that employee-owned businesses can be just as competitive, productive and resilient as owner-managed businesses. In fact employee ownership often drives higher engagement and stronger performance because employees understand they share in the long-term success of the organisation. When businesses create clear routes for employees to contribute ideas and shape decision-making, the benefits can be even more pronounced.

There are also financial benefits for employees who, as indirect shareholders, can benefit from a share of the profits, the first £3,600 of which is tax free.

For exiting shareholders, one of the historic advantages of selling to an EOT has been the favourable capital gains tax treatment. While selling a majority stake to an EOT still results in a significant reduction in capital gains tax, the level of relief is now lower than when the regime was first introduced. A portion of the gain remains exempt from CGT, but not the full amount previously available. Even with this change, the relief continues to be a meaningful incentive and can be particularly appealing for businesses that generate strong cash reserves.

Another advantage is continuity. Selling to an EOT keeps the business in the hands of people who already understand its operations, values and customers. Trade sales often involve cultural mismatch, system integration challenges or significant structural change. EOT transitions are usually smoother, with far fewer disruptions to staff or clients.

For many business owners, the decision isn’t purely financial. After years of working alongside a loyal team, an EOT offers a way to protect the company’s culture, reward long-term commitment and provide employees with a meaningful stake in the future.

In addition, compared with typical trade sales, EOT deals often create more certainty for the seller. Traditional earn-outs – common in third-party sales, tie payment to future performance, at a time when the departing owner may have diminishing control. In an EOT structure, the exiting shareholder often remains involved during the repayment period, improving the likelihood of achieving the full agreed value.

Who determines the value of the business?

In a traditional trade sale we would advise strongly against putting a value on the business because you want to emphasise the value drivers, create competition and allow that to drive out the maximum value according to the buyer’s motive. Of course that is not possible when considering an EOT, so how do you determine value?

That valuation must meet two key conditions:

  1. It must be a fair and reasonable market value, supported by recognised valuation methods, financial modelling and market multiples.

  2. It must be realistically achievable from forecast profits. An inflated price risks undermining the business or leaving sellers waiting years longer than expected to be fully paid.

This is where experienced advisers like Entrepreneurs Hub can add significant value. By combining detailed financial analysis with industry insights our team of highly experienced and senior FD/CFO level analysts, we will determine a fair market valuation based on expertly modelled financials and well researched industry multiples.

Do you have any examples?

We do, but due to confidentiality and our commitment to client privacy, we cannot share sensitive details publicly. However, we are always happy to discuss case studies privately and explore how an EOT might work for your situation.

Here’s what one of our clients had to say:

“The Entrepreneurs Hub helped us prepare for, and supported us through, the whole process to transition to an Employee Ownership Trust. Our employees are now motivated and know this is a great opportunity for them. Highly recommend the Entrepreneurs Hub to any business owner considering an EOT.”

Mathew Hughes, Managing Director – NWPS Construction Limited

FAQs – Selling Your Company

How do I sell my business in the UK?

Selling a business in the UK typically involves preparing financial information, obtaining a valuation, identifying suitable buyers and negotiating the terms of a sale. Most owners work with an M&A adviser to manage the process confidentially, approach qualified buyers and maximise the value achieved.

At Entrepreneurs Hub, we talk about five key areas that make the difference between success and failure when selling your business. Read more…

What is my business worth?

A business is typically valued by applying a multiple to its sustainable profit, often EBITDA or adjusted net profit. The appropriate multiple depends on factors including growth, recurring revenue, customer concentration, management strength, owner dependency, market conditions and buyer demand.

Determining what your business is worth involves more than applying a simple formula. Use our Business Valuation Calculator to obtain an initial valuation range, or read our simple business valuation guide to understand the factors buyers consider.

How long does it take to sell a business?

Selling a business in the UK typically takes around 12 to 18 months from initial preparation to completion, although some transactions may be quicker or take longer. The timeline depends on business readiness, buyer demand, deal complexity, due diligence and how quickly the legal terms can be agreed.

Preparing accurate financial information and organising key documents in advance can help reduce avoidable delays. Read our complete business sale timeline to understand what happens at each stage.

When is the best time to sell a business?

The best time to sell a business is usually when it is performing strongly, its future growth is clear and you are not under pressure to complete a sale. Buyers are generally more attracted to businesses with rising or stable profits, reliable financial information and credible opportunities for further growth.

Business owners are often in a stronger position when:

  • Revenue and profits are growing or consistently strong
  • Financial records are accurate and up to date
  • Future growth opportunities can be clearly demonstrated
  • The business is not overly dependent on the owner
  • There is a capable management team in place
  • The owner has started preparing well in advance

Market conditions can also affect buyer appetite and valuation. Factors such as sector growth, access to finance and competition between buyers may support stronger deal activity, but preparation and business performance are usually more important than trying to identify a perfect month to sell.

Ultimately, the best time to sell is when both you and the business are ready, and the company can demonstrate sustainable performance and future value to potential buyers.

Use our Exit Readiness Tool to assess how prepared your business is, or read our guide on when to sell your business for further guidance.

Do I need an adviser to sell my business?

You are not legally required to use an adviser to sell your business, but many owners appoint an experienced M&A adviser to help manage the process. An adviser can prepare the business for sale, identify and approach suitable buyers confidentially, coordinate negotiations and support the transaction through due diligence.

The right adviser can also help create competitive tension, protect your time and reduce the risk of avoidable mistakes. Read our guide to choosing the right business sale adviser to understand the different types of support available.

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How do I prepare my business for sale?

Preparing a business for sale involves strengthening its financial performance, reducing risk and making sure it can operate successfully without heavy reliance on the owner. Buyers will also expect accurate financial records, clear contracts, organised documentation and evidence of future growth.

Preparation should ideally begin well before approaching the market, giving you time to address weaknesses that could affect value or delay the transaction. Use our Exit Readiness Tool to assess how prepared your business currently is.

How is confidentiality protected during a sale?

Confidentiality is protected through controlled information sharing, anonymised buyer approaches and non-disclosure agreements. Potential buyers usually receive limited information at the start of the process and must sign an NDA before commercially sensitive details are released.

Prospective buyers should be assessed before receiving further information, with documents shared gradually according to their level of interest and credibility. A well-managed process also allows the business owner to retain oversight of who is approached and what information is disclosed.

What documents do I need to sell my business?

The documents needed to sell a business commonly include financial accounts, management information, forecasts, customer and supplier contracts, employment records, tax information and evidence of intellectual property ownership.

Buyers may also request details of property, insurance, legal disputes, regulatory matters and company ownership. Organising this information before due diligence begins can reduce delays and help maintain buyer confidence. Our Business Sale Due Diligence Checklist explains the main information buyers are likely to request.

What’s the quickest way to sell a company?

Selling a business quickly is possible, but speed shouldn’t come at the expense of value or deal security Read more…

What’s the best way to sell a business online?

Yes, you absolutely can sell a business online. Many platforms specialise in connecting business sellers with buyers. Read more…

How can I increase the value of my business before selling?

You may be able to increase the value of your business by improving sustainable profits, developing recurring revenue and reducing reliance on individual customers or the owner. Buyers also value capable management teams, reliable financial reporting, scalable operations and clear opportunities for future growth.

The earlier you identify the factors affecting value, the more time you have to make meaningful improvements. Use our Business Valuation Calculator for an initial indication of value and our Exit Readiness Tool to identify areas that may need attention.

Are you a business owner looking to sell your company?