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26 Jun 2018

Are you Exit-Ready? 5 Expert Tips for Preparing to Sell a Business

A green highway sign reads FINANCIAL FREEDOM NEXT EXIT with a white arrow pointing right, set against a blue sky with clouds.

So, you’re thinking about selling your company. Perhaps the time has come for you to retire, or maybe you’ve spent many years feeling money rich yet time poor and you need advice for selling a business so you can move towards a more balanced lifestyle.

Like many things in life, selling a business for optimum value is about careful preparation. We’ve all heard that old saying, “If you fail to prepare, you prepare to fail”. As an experienced corporate finance company, we help hundreds of businesses get exit ready and achieve their best sale. Here are a few key pieces of advice for selling a business that we like to share along the way…

5 expert tips for preparing to sell a business 

  1. Start by asking yourself some personal questions

Really focus on your business sale objectives in more detail. What’s important to you? What are your exit options? How ready do you think you and the business are to sell up?

  1. Set a date to fully review your business

Why not do this offsite for a clearer perspective? Review what you’re selling and honestly examine advantages and issues with financials, staff and business structure, IP, compliance and contracts. Consider who might buy your business and what they’ll be looking for.

  1. Document a detailed exit plan

Exiting your business is the pinnacle of a journey – sometimes a lifetime long – so continue that investment right up until the moment you sell. Use the information gathered during your review process to formulate a clear ‘road map’ and timeline. Don’t forget to create a due diligence checklist.

  1. Take action

If you’re serious about selling your business properly, you need to hold yourself and your partners accountable for delivering on your exit plan. Start with quick wins to get the momentum going and assign deadlines to actions at every stage. Review progress at monthly update meetings to ensure you stay on track.

  1. Meet with industry specialists

Chances are you haven’t sold a business before, so make use of the wisdom and experience available to you from consultants who have more than just the benefit of hindsight. Seek counsel on complex areas such as tax and legal, compliance and regulation, contracts and litigations, intellectual property – and always remember to get independent advice on how to secure the wealth you’ve worked so hard to achieve for the future.

When business owners initially come to us seeking advice for selling a business, a phrase we hear so often is, “Why didn’t I get help sooner?”. If you develop and implement careful preparation from the outset, you’ll ultimately be rewarded with a sale that reflects the true worth of your business and all the time, money and energy you’ve invested in it.

FAQs – Selling Your Company

How do I sell my business in the UK?

Selling a business in the UK typically involves preparing financial information, obtaining a valuation, identifying suitable buyers and negotiating the terms of a sale. Most owners work with an M&A adviser to manage the process confidentially, approach qualified buyers and maximise the value achieved.

At Entrepreneurs Hub, we talk about five key areas that make the difference between success and failure when selling your business. Read more…

What is my business worth?

A business is typically valued by applying a multiple to its sustainable profit, often EBITDA or adjusted net profit. The appropriate multiple depends on factors including growth, recurring revenue, customer concentration, management strength, owner dependency, market conditions and buyer demand.

Determining what your business is worth involves more than applying a simple formula. Use our Business Valuation Calculator to obtain an initial valuation range, or read our simple business valuation guide to understand the factors buyers consider.

How long does it take to sell a business?

Selling a business in the UK typically takes around 12 to 18 months from initial preparation to completion, although some transactions may be quicker or take longer. The timeline depends on business readiness, buyer demand, deal complexity, due diligence and how quickly the legal terms can be agreed.

Preparing accurate financial information and organising key documents in advance can help reduce avoidable delays. Read our complete business sale timeline to understand what happens at each stage.

When is the best time to sell a business?

The best time to sell a business is usually when it is performing strongly, its future growth is clear and you are not under pressure to complete a sale. Buyers are generally more attracted to businesses with rising or stable profits, reliable financial information and credible opportunities for further growth.

Business owners are often in a stronger position when:

  • Revenue and profits are growing or consistently strong
  • Financial records are accurate and up to date
  • Future growth opportunities can be clearly demonstrated
  • The business is not overly dependent on the owner
  • There is a capable management team in place
  • The owner has started preparing well in advance

Market conditions can also affect buyer appetite and valuation. Factors such as sector growth, access to finance and competition between buyers may support stronger deal activity, but preparation and business performance are usually more important than trying to identify a perfect month to sell.

Ultimately, the best time to sell is when both you and the business are ready, and the company can demonstrate sustainable performance and future value to potential buyers.

Use our Exit Readiness Tool to assess how prepared your business is, or read our guide on when to sell your business for further guidance.

Do I need an adviser to sell my business?

You are not legally required to use an adviser to sell your business, but many owners appoint an experienced M&A adviser to help manage the process. An adviser can prepare the business for sale, identify and approach suitable buyers confidentially, coordinate negotiations and support the transaction through due diligence.

The right adviser can also help create competitive tension, protect your time and reduce the risk of avoidable mistakes. Read our guide to choosing the right business sale adviser to understand the different types of support available.

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How do I prepare my business for sale?

Preparing a business for sale involves strengthening its financial performance, reducing risk and making sure it can operate successfully without heavy reliance on the owner. Buyers will also expect accurate financial records, clear contracts, organised documentation and evidence of future growth.

Preparation should ideally begin well before approaching the market, giving you time to address weaknesses that could affect value or delay the transaction. Use our Exit Readiness Tool to assess how prepared your business currently is.

How is confidentiality protected during a sale?

Confidentiality is protected through controlled information sharing, anonymised buyer approaches and non-disclosure agreements. Potential buyers usually receive limited information at the start of the process and must sign an NDA before commercially sensitive details are released.

Prospective buyers should be assessed before receiving further information, with documents shared gradually according to their level of interest and credibility. A well-managed process also allows the business owner to retain oversight of who is approached and what information is disclosed.

What documents do I need to sell my business?

The documents needed to sell a business commonly include financial accounts, management information, forecasts, customer and supplier contracts, employment records, tax information and evidence of intellectual property ownership.

Buyers may also request details of property, insurance, legal disputes, regulatory matters and company ownership. Organising this information before due diligence begins can reduce delays and help maintain buyer confidence. Our Business Sale Due Diligence Checklist explains the main information buyers are likely to request.

What’s the quickest way to sell a company?

Selling a business quickly is possible, but speed shouldn’t come at the expense of value or deal security Read more…

What’s the best way to sell a business online?

Yes, you absolutely can sell a business online. Many platforms specialise in connecting business sellers with buyers. Read more…

How can I increase the value of my business before selling?

You may be able to increase the value of your business by improving sustainable profits, developing recurring revenue and reducing reliance on individual customers or the owner. Buyers also value capable management teams, reliable financial reporting, scalable operations and clear opportunities for future growth.

The earlier you identify the factors affecting value, the more time you have to make meaningful improvements. Use our Business Valuation Calculator for an initial indication of value and our Exit Readiness Tool to identify areas that may need attention.

Are you a business owner looking to sell your company?